Publish a post

Use a short post for news, an announcement or a timely update. A post is different from a long-form blog article or a permanent site page. You can publish to your website, a connected Facebook Page, a connected Instagram professional account, or an explicit combination.

1. Check the destinations

Choose the correct business and, if relevant, location. Check the exact connected Page or account name and any reported connection or plan problem. Connect or change social accounts in the dashboard using the Facebook or Instagram guide.

Importing existing social posts is separate from publishing a new one. A working import is not evidence that this draft has been published.

2. Draft and preview

Prepare the caption, optional title, call-to-action link and media in order. Open the draft preview and check spelling, dates, link destinations and media. Uploaded media has a public delivery URL even while the post is a draft.

Facebook accepts text, a link, photos or one video. Instagram accepts one JPEG image, a carousel of up to ten items, or one video as a Reel; its call to action appears as text. Check the current destination requirements before approving the post.

Try with your connected assistant

Replace the example business, page and details with your own.

Prepare a website-only draft

Create a draft post for Harbor Studio: “Our autumn workshop dates are now available.” Use no media or call to action. Show me the preview and the available publishing destinations. Do not publish yet.

3. Approve exact targets

Name each destination you want. For example: “Publish this draft to the Harbor Studio website and the connected Facebook Page named Harbor Studio, but not Instagram.” Website publication is a separate target; publishing to a social account does not mean you also chose the website.

KrabiClaw does not provide native scheduled publication. A draft remains a draft until a publish action happens; a request to prepare something for later is not a scheduled job.

4. Check every result

Ask for an outcome and public link for each target. Published or already published confirms that destination. Other outcomes need attention:

Processing: the provider is still preparing media. Continue the same post's publish operation rather than create another post.
Unknown: reconcile the existing publication with the provider. Do not publish again or make a duplicate to resolve uncertainty.
Failed or skipped: read the reason and fix that destination's issue before retrying. Keep successful destinations intact.

Open the returned public links to verify the content. If no link is available, report that limitation instead of treating a missing URL as proof of failure.

Next: Read your site analytics.